ASUL attracted a team of diverse professionals to create a business model that allows for product customization while ensuring affordability and predictability throughout the process.

Lasting design is the result of a collaborative effort between the architect and client, producing a home responsive to the site, the client's needs, and budget. ASUL's steel-framed dimensional system provides an intelligent structural solution to enable complete flexibility throughout the design process.  

Current factory built, over the road transport business models are at odds with affordable customization. In response, ASUL has developed a locally adaptable site-built process combining a kit-of-parts assembly model with contemporary materials and labor management practices to achieve affordability and predictability.